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Sony
Television - 40 S Series LCD HDTV KDL40S4100/BST
Prepare for full 1080p HDTV. The 40 BRAVIA S Series KDL-40S4100 is an amazing value and comes fully-loaded with 24p compatibility for smooth playback of filmed content. It also features a wide variety of HD inputs (3 HDMI 2
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Price $649.99
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Sony
Television - 40 S Series LCD HDTV KDL40S5100/BST
Step up to Full HD 1080p resolution and stunning contrast without breaking the bank. The KDL-40S5100 40-inch BRAVIA S Series LCD flat panel HDTV features Advanced Contrast Enhancer (ACE) for an impressive dynamic contrast ratio o
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Price $729.99
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Sony
Television - 40 VE5 Eco Series LCD HDTV KDL40VE5
Go green without sacrificing picture quality. Combining energy-saving features with quality picture performance BRAVIA VE5 Eco Series HDTVs make other televisions green with envy. The 40 VE5 boasts a high-efficiency HCFL back
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Price $959.99
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Sony
Television - 40 Z Series LCD HDTV KDL40Z4100/B/B
Look no further than the KDL-40Z4100 for the most strikingly stunning and flat-out sophisticated HDTV Sony has to offer. With a remarkably slim bezel design Motionflow 120Hz for the reproduction of smooth lifelike images BRAVI
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Price $999.99
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5
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Sony
Television - 40 Z Series LCD HDTV - Brushed Meta
Look no further than the KDL-40Z4100 for the most strikingly stunning and flat-out sophisticated HDTV Sony has to offer. With a remarkably slim bezel design Motionflow 120Hz for the reproduction of smooth lifelike images BRAVI
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Price $999.99
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Sony
Television - 40 W Series LCD HDTV KDL40W5100/BST
Packed with innovative features the 40 BRAVIA W Series incorporates the latest in HDTV performance into a slim and stylish design. Personalize your entertainment experience and access the latest news weather stocks and spor
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Price $1059.99
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7
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Sony
40 BRAVIA V Series LCD HD Television KDL40V5100/
Keep pace with fast-action movies sports and game play. Equipped with Full HD 1080p and Motionflow 120Hz refresh rate technology the KDL-40V5100 40-inch BRAVIA V Series LCD flat panel HDTV provides a more fluid natural and rea
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Price $1079.99
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Sony
Television - 40 W Series LCD HDTV KDL40W4100/BST
Get ready for a TV with technology that will change the way you see TV and movies the 1080p KDL-40W4100 flat panel LCD HDTV with Motionflow 120Hz technology creates a new standard for picture performance. With smooth lifelike im
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Price $1099.99
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Sony
Television - 40 XBR4 Series LCD HDTV KDL40XBR4/B
Over the years XBR has stood for the best consumer TV's Sony has to offer and this year's line up is no exception. The XBR line of Full HD 1080p televisions incorporate all of Sony's latest technologies (including HDMI v1.3 featu
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10
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Sony
Television - 40 XBR Series LCD HDTV KDL40XBR3/BS
Feel like you're part of the action with the BRAVIA KDL-40XBR3 LCD flat panel HDTV. Advanced full digital HD video processing 1080p picture quality and the Live Color Creation backlight system are integrated features that add u
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Price $1199.95
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11
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Sony
Television - 40 XBR6 Series LCD HDTV KDL40XBR6/B
Performance takes center stage with the KDL-40XBR6 BRAVIA XBR LCD flat panel HDTV. Chock-full of features including HD 1080p resolution and Motionflow 120Hz technology which provides a smoother and clearer looking picture. Plus
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Price $1299.99
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Sony
Television - 40 XBR9 Series LCD HDTV KDL40XBR9/B
Powerful performance and superior design come together with the stunning 40 BRAVIA XBR9 HDTV. This flat panel TV features Motionflow 240Hz refresh rate technology for maximum motion detail and clarity. There's also broadband i
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Price $1359.99
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13
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Sony
Television - 40 XBR7 Series LCD HDTV KDL40XBR7/B
Feel like you're part of the action with the KDL-40XBR7 BRAVIA XBR LCD flat panel HDTV. In addition to Full HD 1080p resolution this HDTV features Motionflow 120Hz technology which enhances motion to deliver a smoother and clea
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Price $1399.99
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